On Dec. 20, the Beverly Hills Architectural Commission met to review signage and graphics proposals from four different retail applicants located on North Rodeo Drive. All of the applicants are in the process of remodeling or rebuilding their retail locations. Each retailer requested construction barricades that would display “lifestyle graphics” (which can be defined as “any image depicting people in a life-related activity”).
The Michael Kors Collection will be a new tenant at 242 North Rodeo Drive, next to Jimmy Choo. The applicant requested an architectural review for sign accommodations that would include temporary window graphics with business identification signs during construction, and a temporary construction barricade that displays lifestyle graphics.
