On July 9, the Property Owners Task Force Committee Liaisons met with the Los Angeles Sports and Entertainment Commission (LASEC) to discuss a possible partnership with the city. In anticipation of a sizable lineup of sports events in Los Angeles County from now until 2028, LASEC President and CEO Kathryn Schloessman, who addressed the committee via Zoom, discussed the group’s plans to prepare local communities for upcoming events such as the FIFA World Cup in 2026 and the Superbowl in 2027. During the meeting, she urged the committee to partner with LASEC to provide inclined support.
In the summer of 2026, FIFA’s World Cup will bring 48 soccer teams from three countries and 16 cities around the world to LA. The event will consist of eight matches over five weeks and will be the biggest World Cup to date. As Schloessman explained, it will drive attention to local attractions, culture and dining and will be an important opportunity to highlight all that the region has to offer. “I think what people need to focus on is the before, during and after events,” she said. Aside from hotels, this also provides an economic opportunity for surrounding communities. She predicts that the total economic impact of this event will be upwards of $594 million.
